GERMANY, 2 August 2022: Machine learning is delivering enhanced hotel profitability, continually optimizing pricing and inventory controls using SIHOT and IDeaS. The integration takes advantage of SIHOT’s comprehensive hotel management data paired with IDeaS G3 Revenue Management System (RMS) to deliver exceptional results for hotels.

The enhanced two-way interface provides unique benefits surfacing more meaningful data from across a property or group. It optimally prices each key product using unique characteristics and relationships between products and room types. This easy-to-use approach ensures analytically priced products to further personalize guests’ booking journeys.

Underpinned by advanced data science to continually improve pricing decisions, G3 RMS incorporates historical and on-the-books transactional data along with market intelligence to deliver accurate demand forecasts, room type pricing, and rate availability decisions. The system provides insight into cancellation and no-show patterns, price sensitivity, and market behavior maximizing RevPAR while taking into account specific property restrictions and overbooking thresholds.

“As long-term partners, IDeaS and SIHOT have always set the bar high to provide quality solutions for the hospitality industry,” said Carsten Wernet, Chief Executive, SIHOT. “Our new integration to G3 RMS takes hotel revenue optimization to the next level to really benefit from the wide cross-section of data within a hotel’s system, together with valuable economic and third-party data. Hotels see the necessity to react faster to the market, have greater visibility and transparency over rate decisions, and move to focus on overall profitability. This enhanced integration helps them achieve that.” 

The new connectivity supports G3 RMS' unique pricing approach that goes beyond rate tiers and fixed offsets to set the optimal price by room type to elevate overall profitability and competitiveness. Using advanced analytics to flexibly price products such as advance purchase, loyalty, packages, promotional rates and more, hoteliers can capture incremental revenue by dynamically adjusting discount percentages or amounts based on demand patterns such as season, days to arrival, day of week and room type.

“Hoteliers receive exceptional value from this new interface thanks to the sheer range of data which is accessible via SIHOT,” said Sanjay Nagalia, co-founder, COO and CTO, IDeaS. “With more data points to work with, our G3 RMS is an incredibly powerful tool that provides precise forecasts and optimizes pricing and overbooking decisions. This enables our partner hotels to respond to every market change, whether large or small, giving hoteliers an even greater advantage over their competition in a continually volatile market.”

Customers currently live with the SIHOT/IDeaS enhanced connection include Travel Charme Hotels & Resorts and Brera Serviced Apartments.

Egor Fast, distribution at Brera Serviced Apartments, said,As a serviced apartment provider focusing on the long stay business, our requirements are, to a certain point, unique. SIHOT provides support for all our requirements with IDeaS G3 RMS, and we are convinced this collaboration will lead to revenue increases and sales optimization.”

SIHOT upgraded the direct connection with IDeaS to provide access to a wider pool of data needed to manage comprehensive and intuitive functionality in G3 RMS. Find out more at


Edmonton, AB – July 29, 2022 – Hotel ownership, management, and development firm Hotel Equities (“HE”) continues to grow its management portfolio in Canada as it assumes management of the Sawridge Inn and Conference Centre, located in Edmonton South, Alberta.

The 136-room hotel, owned by 2430776 Alberta Ltd, offers spacious, pet-friendly accommodations, and is conveniently located just 20 minutes from the Edmonton International Airport. Sawridge is also just a short drive from some of the capital city's most popular attractions including West Edmonton Mall, Old Strathcona and South Edmonton Common.

“Hotel Equities could not be more excited to be managing the hotel on behalf of its new owners” said Hotel Equities’ Senior Vice President of Business Development, Ryan McRae. “With HE’s regional Canadian offices in Edmonton, Sawridge will have access to industry leading support and resources provided by our team of experts.”

“The Sawridge Inn and Conference Centre is a terrific addition to our Edmonton hotels,” said Martin Stitt, Senior Vice President of Operations at Hotel Equities.  “Its high traffic gateway location from the airport and Calgary, combined with its full-service amenities, provides significant opportunity to attract hotel, meeting, and social catering guests.  In addition, we look forward to activating the restaurant and lounge with compelling offerings for both hotel guests and the local community.”

Sawridge Inn and Conference Centre caters to both leisure and business travelers and specializes in group travel. Guests may enjoy the hotel's 24-hour fitness center, as well as complimentary Wi-Fi and parking. The hotel is the perfect setting for business and social events, with more than 9,000 square feet of meeting and event space for up to 200 guests. The hotel's onsite wedding and event planners are available to help with every detail.


realstar hospitality


Toronto, ON (July 2022) - Realstar Hospitality, a unique player in Canada’s hotel industry, is celebrating a significant milestone. June 1st marked 30 years since the company first started franchising the Days Inn brand in Canada.

The Toronto-based company, a division of Realstar Hotel Services Corp., acquired the Days Inn licensing agreement in June 1992 with 19 hotels. Under the stewardship of Realstar Hospitality, this upscale economy brand has grown to now include over 105 independently owned and operated hotels across Canada.

“Over the years, we have carefully and selectively established the brand consisting of first-rate hotels and an engaged ownership group,” said Irwin Prince, President & COO, Realstar Hospitality. “An emphasis on quality and consistency makes the brand a continual winner with franchisees and guests alike.”

Key to this rapid expansion was the creation of three new construction prototypes, inclusive of interior design concepts, which resulted in solid success and the addition of new hotels under the Days Inn brand. Its franchises cover a wide range of urban, airport and resort properties in primary and secondary markets across Canada.

“After 30 years of amazing Days Inn achievements across Canada, it’s clear Realstar Hospitality delivers an unrivaled level of service and a distinctive support system focused on their franchisees’ continued success,” said Geoffrey A. Ballotti, president and chief executive officer, Wyndham Hotels & Resorts. “Representing excellence in franchising, Irwin and his team have effectively grown and elevated the Days Inn brand in Canada with a focus on delivering great guest experiences that will ensure we enjoy many more remarkable years together.”

A bright take on travel, Days Inn focuses on the little things that surprise and delight guests to help them enjoy their stay. As one of Canada’s leading hotel chains, Days Inn by Wyndham is a well-recognized brand to travellers worldwide for comfortable accommodations and convenient locations.

“The progress towards our goal of 115+ locations across the country is very encouraging. With another few hotels on the books and numerous other projects on the horizon, the brand continues to be well-positioned for robust growth,” added Prince. 

Days Inn by Wyndhamhotels in Canada offer free Wi-Fi, either an on-site restaurant or a complimentary breakfast, a pool at many locations and kids stay free. Plus, earn valuable Wyndham Rewardspoints while you travel, then redeem for stays at thousands of Wyndham hotels, vacation club resorts & vacation rentals worldwide. Members can also redeem Wyndham Rewards points for flights, car rentals, gift cards, online merchandise and so much more. Reservations can be made by visiting  or by calling 1 800 DAYS INN (1-800-329-7466).


Sébastien Bazin, Chairman and Chief Executive Officer of Accor, said:

“Once again this quarter, Accor reported a very strong growth in business, exceeding pre-crisis levels for the first time. This marked rebound in all regions and for all of our brands. The summer will confirm these trends and the fall promises to be strong with the recovery of major seminars and conventions. Nevertheless, the Group remains attentive to the evolution of the geopolitical and economic environment. At this stage, the Group should report a strong growth in EBITDA, with a target of more than €550 million for the full-year 2022”.

A detailed press release and infographic are attached.

Download this file (Accor 2022 H1 results.pdf)Accor 2022 H1 results.pdf[ ]380 kB
Download this file (HYR22.Infographics-EN.pdf.pdf)HYR22.Infographics-EN.pdf.pdf[ ]483 kB

Vancouver, BC- go2HR has launched a significant initiative to help BC’s tourism & hospitality businesses deal with a range of HR issues that plague the industry. The pandemic highlighted challenges companies face around recruiting and retaining employees, particularly as they work to recover. In addition, research conducted by go2HR has shown that some HR challenges are unique to each region of the province. go2HR has launched a two-year initiative, providing a regional HR consultant to work with tourism and hospitality businesses for all six destination development areas in BC.

go2HR modelled the new Regional HR Consultants initiative after a successful pilot project in the Thompson Okanagan region that started six years ago.

The consultants provide a wide variety of services to tourism operators in BC across the entire HR cycle (recruiting, onboarding, on-the-job, and departure), including but not limited to


Develop/audit a recruitment strategy

Build a job description

Identify potential recruitment channels

Hire from diverse labour pools

Provide interviewing tips and guidelines

Create objective selection criteria

Support access to student recruitment grants specifically for Tourism and Hospitality businesses (PROPEL)


Outline the components of a good onboarding plan

Offering appropriate resources


Building respectful workplaces

Equity, diversity and inclusion

Mental health and wellness

Bullying and harassment, including sexual harassment

Training & development, including support accessing BC Employer Training Grant

Performance management

Rewards & recognition; perks

Scheduling, seasonality, workforce management

HR Advice

Progressive discipline issues

Employee exit

Compensation and benefits

Hiring foreign workers

The HR consultants are based in the Vancouver, Coast & Mountains, Vancouver Island, Thompson Okanagan, Northern BC, Cariboo Chilcotin Coast and Kootenay Rockies destination regions. More information on destination regions can be found on the Destination BC website.

Cindy Conti joined go2HR in the fall of 2021, and works with Vancouver, Coast & Mountains employers. Cindy began her career in the hospitality industry over 20 years ago and has worked in various HR positions in the accommodations sector. Cindy holds a Bachelor of Arts degree in English literature and language from UBC and the CPHR Professional designation in Human Resources. She is located in Vancouver, BC.

Peter Charles will be working with Vancouver Island employers. Peter began his career in BC after completing a bachelor's degree with a major in Economics from the University of Prince Edward Island. For the last 15 years, he has taken on progressive management and HR consulting roles across various key industries in BC, such as tourism & hospitality, transportation & logistics, manufacturing, environmental sustainability and resource management. He is located in Nanoose Bay, BC.

Sarah Best will be working in Northern BC with employers in that region. Sarah started her career 24 years ago in mental health administration before merging into employment counselling, human resources and training facilitation, and transitioning fully into Human Resources as a consultant in 2020. She is located in Prince George, BC.

Christie Blaquiere is working with employers in the Cariboo Chilcotin Coast. Christie has been working in Human Resources for 11 years, with experience in several HR areas, such as recruitment and organizational effectiveness. Before joining go2HR, she most recently worked as a Senior HR Coordinator. She is located in Williams Lake, BC.

Sarah Moseley covers the Kootenay Rockies and works with employers located here. Sarah began her career in the hospitality industry more than 20 years ago. Over the years, Sarah held many different operational roles in hotels and resorts, food and beverage, ski, and adventure travel, before transitioning into HR over ten years ago. She is a Chartered Professional in Human Resources (CPHR). She is located in Invermere, BC.

Ginger Brunner will continue to serve Thompson Okanagan tourism & hospitality employers. Ginger joined go2HR in 2016 and is a Chartered Professional in Human Resources (CPHR) and trainer. She has nearly 20 years of applied human resources and management experience in the tourism/hospitality industry. She is located in Vernon, BC.


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