Toronto, Canada – March 19, 2018John Paul, the premier digitally-enabled customer loyalty and concierge service, is fast expanding in North America. The company, which supports high-end concierge services as part of customer loyalty programs for corporate clients across the banking, luxury, technology, automotive and hospitality sectors, today announced the appointment of Michael Roque as General Manager, Toronto. Mr. Roque will be responsible for overseeing the company’s business throughout Canada. Mr. Roque brings extensive experience in travel and hospitality, operations, and business development to his new role at John Paul. He previously served as Director of Sales for Continental Airlines and as Sales Manager, Canada, for American Airlines.

“As we continue to grow our footprint across the Americas by offering a unique 'Human + Digital' approach, we are thrilled to have Michael leading our operational expansion in Canada,” said Amber Treshnell, Chief Executive Officer, Americas, for John Paul. “Michael has decades of experience in improving operational efficiencies and driving growth for hospitality and travel companies, which will be invaluable to John Paul as we expand our market penetration and extend the reach of our 360-degree loyalty solutions to help more Canadian companies and brands attract and retain their customers and employees through 'brand hospitality' which simply said is the concept of helping a brand turn a purchase or interaction into an experience, and that experience into an addiction.”

“I’m looking forward to leading the Toronto office as John Paul expands its business in Canada and throughout the Americas,” said Mr. Roque. “By offering luxury concierge services, supported by cutting edge technology and concierge who are simply the best in the industry, companies in sectors ranging from finance to tech to hospitality can foster closer relationships with their customers and employees. I’m excited to help Canadian businesses differentiate themselves and better engage with their audiences.”

The Toronto office opened in 2017 within the Fairmont & Raffles former Headquarters. Both companies are now part of the Accor Hotel Group.