WebRezPro, a leading cloud property management system (PMS) for independent hotels, inns, vacation rentals and hostels, is pleased to announce direct integration with Pricepoint revenue management system to help lodging operators drive more bookings, revenue and profit.

Pricepoint’s AI-driven revenue management system provides hotels with automated, real-time dynamic pricing that can increase hotel revenues by 20 - 30%. Working 24/7, Pricepoint uses advanced data science and machine learning techniques to forecast demand and determine optimal rates for increasing hotel revenue and occupancy.

“I used to manage 10,000 room nights per year a decade ago. Such tools were not accessible to independent hoteliers. If I could go back in time, implementing smart dynamic pricing would be my first order of business. It’s incredible how much money hotels leave on the table,” said Mateusz Sznir, Pricepoint CEO. “We will work hard to help WebRezPro customers take full advantage of modern pricing technology.”

The direct two-way integration between Pricepoint and WebRezPro PMS improves forecasting accuracy and pricing optimization and automates immediate pricing updates to ensure hotels are always selling at the best price across all channels to maximize revenue.

Through the integration, WebRezPro automatically pushes rate and availability information to Pricepoint, which uses this data (along with market data and competitor rates) to help forecast occupancy and calculate optimum rates. Pricepoint sends accepted pricing updates to WebRezPro, which are pushed to all connected booking (OTA) channels. The combined, automated solution frees hoteliers from having to manually duplicate data across the two systems, saving hours of time and facilitating more efficient and effective pricing strategies.

“We're very pleased to offer our mutual clients advanced automated pricing tools through our integration with Pricepoint,” said Frank Verhagen, President at World Web Technologies, Inc., the company behind WebRezPro. “This partnership enables us to help independent hoteliers drive more bookings and revenue through dynamic, data-driven pricing while reducing manual effort, so they have more time to focus on their guests.”